Whiskey Market: Trends in Premiumization and Craft Distilling

Projected market size and growth:

Whiskey has gained tremendous popularity with rapid urbanization coupled with rising disposable income and growth of the tourism industry worldwide. Moreover, consumers are willing to pay more for high-quality and premium whiskies, which encourages the manufacturers to introduce premium quality, aged and rare whiskey products to the retail shelves. For instance, in May 2023, Orphan Barrel Whiskey Co., a Diageo-owned company, introduced Orphan Barrel Whiskey Co., a rare 14-year-old Rye Whiskey. The new product is infused with sweet vanilla buttercream, lightly toasted oak aroma, baking spices, rye toast, and orchard fruits. According to the Distilled Spirits Council of the U.S., American whiskey consumption increased by 7.01% in 2020 compared to 2019. Several factors, including a favorable environment for imported whiskey, especially in India and China, paired with changing lifestyles, rising aspirations, and a growing population of millennial buyers, boost the whiskeyGrowth.

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Key players in the manufacturing of Whiskey Market:

The report highlights the key players in the Whiskey Market market, with a particular focus on the industry leader, Key players in the market include Asahi Group Holdings, Ltd., Diageo PLC., Pernod Ricard S.A., Suntory Holdings Limited., William Grant & Sons, Brown-Forman Corporation, La Martiniquaise, Constellation Brands, Inc., Angus Dundee Distillers plc., and Allied Blenders & Distillers..

Highlights:

Summary of Report Whiskey Market [2024-2032]:

Segmentation Perspectives:

The report provides a comprehensive overview of the various dynamics within the Whiskey Market sector, segmenting the market by type, application, and region.

Impact of COVID-19:

The report analyzes the significant impact of the COVID-19 pandemic on global business sectors, with a specific focus on Whiskey Market companies. It investigates how lockdowns, social distancing, and business restrictions have influenced production, distribution, and revenue streams.

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Market Overview:

Start your exploration of the global Whiskey Market market with an introduction to the product. This section provides insights into its scope, significance, and financial aspects, including revenue and sales estimates.

Competitor Analysis:

Evaluate the competitive landscape of the Whiskey Market market by analyzing current trends and insights from manufacturers. This includes a review of pricing structures and revenue figures.

Sales analysis by region:

Analyze market data, including revenue, sales, and market share assessments for each region. This evaluation provides insights into growth rates, pricing structures, and revenue streams across different areas.

Food and Beverage Outlook:

Explore the connection between the Whiskey Market market and the broader food and beverage industry. Investigate how trends and innovations in food and beverage consumption impact the demand for Whiskey Market products. Furthermore, analyze potential collaborations, partnerships, and market opportunities that arise from this intersection.

Key points of the index:

Highlight key sections that cover dynamics, technological advancements, industry updates, regulatory landscapes, and future forecasts extending from 2024 to 2032.

1 Introduction 

• 1.1 Objectives of the study 
• 1.2 Market definition 
• 1.3 Scope of the study 
• 1.4 Unit considered 
• 1.5 Stakeholders 
• 1.6 Summary of changes 

2 Research methodology 

• 2.1 Research data 
• 2.2 Market size estimation 
• 2.3 Data triangulation 
• 2.4 Research assumptions 
• 2.5 Limitations and risk assessment 
• 2.6 Analysis of the impact of the recession 

3 Executive Summary 

4 premium information 

5 Market Overview 

• 5.1 Introduction 
• 5.2 Macroeconomic indicators 
• 5.3 Dynamics 

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